Available

→

As a Product Designer and Software Engineer Learner who believes in process and 'time flies'.

Hi, I Am Melani

  • HTML

  • CSS

  • Artificial Intellegent

  • Figma

  • Adobe Photoshop

  • Adobe Illustrator

  • Spreadsheet

Featured Project

/ Selected

A curated selection of multidisciplinary projects that reflect my skills in UI/UX, web development, visual design, and digital storytelling, driven by problem-solving and user-centered thinking.

UI/UX

Web Development

Graphic Design

Marketing

Photo Concept

Work Expert-ience

Hands-on experience across digital product development, content strategy,

and data-driven decision making in real business environments.

Internship

Full Time

Freelance

Soon

Past 1 Year

Kementerian Kelautan dan Perikanan

Republik Indonesia

UI/UX Designer

2025 Nov - Present

Lapangbola.com

UI/UX Designer

2024 Sep - 2025 Jan

PSSI Jawa Barat

Graphic Designer

2025 Nov - Present

Designing for

Impact, Profit & Experience

Design is not just about how it looks.
Work at the intersection of product design, business strategy, and eye-catching — creating solutions that are not only usable and beautiful, but also profitable, scalable, and sustainable.

Experience design that supports acquisition and retention.

Revenue-oriented thinking

Feature prioritization by impact

Product-market alignment

Product Strategy

Balancing user needs with business viability.

Conversion-focused flows

Value proposition clarity

Funnel optimization mindset

Growth & Marketing

Balancing user needs with business viability.

Insight-driven solutions

User journey mapping

KPI-aware design execution

Business-Driven UX

Reducing uncertainty before scaling.

Assumption validation

Usability risk detection

Iterative testing strategy

Risk Management

Consistency builds trust — and trust builds growth.

Strategic visual identity

Brand-aligned interface

Cohesive cross-platform experience

Brand & Experience

Design that’s not just beautiful — but meaningful.

Clean, intentional UI

Scalable design systems

Credibility-driven visuals

Aesthetic with Purpose

Jakarta, Indonesia

Available for opportunities

What I Bring to the Table

I combine business analysis, user insight, and design thinking to turn complex problems into strategic digital solutions that support both user needs and business growth.

Experience Impact

2+ Years Experience

UI/UX, User Research, Market Research, Product & Business Analysis

5+ Digital User Experience Projects

Cross-Functional Collaboration

Worked with

IT Teams

Business Stakeholders

Marketing Teams

Product Analysis

UI/UX Design

UX Research

Graphic Design

Product Design

Business Analysis

6 Key Expertise

Core Capabilities

I combine business analysis, UX thinking,

and product design to create digital

solutions that are both user-centered and

business-focused.

Design driven by

business insight

My Approach

Designing for impact, Profit & Experience

Let's extraordinary

together.

Explore Project

If you're seeking a fast and reliable designer to help you

realize your creative vision, I'm available.

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